Discrete Choice Theory of Product Differentiation
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This important study shows that an understanding of product differentiation is crucial to understanding how modern market economies function and that differentiated markets can be analyzed using discrete choice models of consumer behavior.
| Autor: | Anderson, Simon P. |
| Nakladatel: | MIT Press Ltd |
| ISBN: | 9780262011280 |
| Rok vydání: | 1992 |
| Jazyk : | Angličtina |
| Vazba: | Hardback |
| Počet stran: | 448 |
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