Urban Destination Marketing in Contemporary Europe
981 Kč
Sleva až 70% u třetiny knih
This book aims to unite theory and practice in the field of destination marketing. It attempts to reconcile the gap between the academic literature on urban destination marketing and the manner in which it is actually undertaken by destination marketing organisations (DMOs).
| Autor: | Heeley, John |
| Nakladatel: | Channel View Publications Ltd |
| ISBN: | 9781845414924 |
| Rok vydání: | 2015 |
| Jazyk : | Angličtina |
| Vazba: | Paperback / softback |
| Počet stran: | 192 |
Mohlo by se vám také líbit..
-
Bilingual First Language Acquisition
De Houwer, Annick
-
Key Topics in Second Language Acquis...
Cook, Vivian; Singleton, David
-
English for Diplomatic Purposes
-
The Future Past of Tourism
-
Service Encounters in Tourism, Event...
Firth, Miriam
-
Tourism Economics and Policy
Dwyer, Larry; Forsyth, Peter; Dwyer, Wayne
-
Sustainable Tourism
Fennell, David A.
-
Contents Tourism and Pop Culture Fandom
-
Understanding Deaf Culture
Ladd, Paddy
-
Positive Psychology in SLA
-
Speaking Up
Jule, Allyson
-
Film-Induced Tourism
Beeton, Sue
-
New Insights into Language Anxiety
-
Language Strategies for Trilingual F...
Braun, Andreas
-
Learning Foreign Languages in Primar...
-
From Foreign Language Education to E...
Byram, Michael (University of Durham)