Mass Communication Research Methods
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Offering an introduction to key research methods and approaches for the study of media and mass communications processes, this book starts with a discussion on how to select the right methods for the right research questions, before going on to outline the main methods and approaches for the study of: media organisations;
| Autor: | ANDERS HANSEN |
| Nakladatel: | Palgrave Macmillan |
| ISBN: | 9780333617106 |
| Rok vydání: | 1998 |
| Jazyk : | Angličtina |
| Vazba: | Paperback / softback |
| Počet stran: | 360 |
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