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How the smartphone can become a personal concierge (not a stalker) in the mobile marketing revolution of smarter companies, value-seeking consumers, and curated offers.
| Autor: | Ghose, Anindya |
| Nakladatel: | MIT Press Ltd |
| ISBN: | 9780262536059 |
| Rok vydání: | 2018 |
| Jazyk : | Angličtina |
| Vazba: | Paperback / softback |
| Počet stran: | 240 |
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