Competitive Advantage
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The essential complement to the pathbreaking book COMPETITIVE STRATEGY, Michael E. Porter's COMPETITIVE ADVANTAGE explores the underpinnings of competitive advantage in the individual firm.
| Autor: | Porter, Michael E. |
| Nakladatel: | Simon & Schuster |
| ISBN: | 9780743260879 |
| Rok vydání: | 2004 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 592 |
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