Pop Brands
858 Kč
Sleva až 70% u třetiny knih
Addresses the integration of popular music culture, corporate branding, and young people's mediated cultural practices. This book is based on extensive ethnographic empirical research, drawing on participant observation, textual analysis and interviews with young people, musicians, marketers and other participants in the cultural industries.
Autor: | Carah, Nicholas; Louw, Eric |
Nakladatel: | Peter Lang Publishing Inc |
ISBN: | 9781433105654 |
Rok vydání: | 2010 |
Jazyk : | Angličtina |
Vazba: | Paperback |
Počet stran: | 199 |
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