Media Metrics
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The book is a comprehensive introduction to the application of statistical tools and techniques in media research.
| Autor: | Dayal, Manoj |
| Nakladatel: | SAGE Publications India Pvt Ltd |
| ISBN: | 9789386062161 |
| Rok vydání: | 2017 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 544 |
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