Relationship Marketing
2124 Kč
Sleva až 70% u třetiny knih
This book is ideal for undergraduates and postgraduates taking modules in Relationship Marketing, Customer Services, and Marketing Communications. It is core reading for the CIM Level 4 module on 'Stakeholder Marketing'.
| Autor: | John Keegan |
| Nakladatel: | Pearson |
| ISBN: | 9780273737780 |
| Rok vydání: | 2011 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 328 |
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