The Gamification Revolution: How Leaders Leverage Game Mechanics to Crush the Competition
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Gamification: It's the hottest new strategy in business, and for good reason - it's helping leading companies create unprecedented engagement with customers and employees. This book gives you full access to The Gamification Revolution app - a new way to optimize and enhance your experience with videos, tips, and social tools.
| Autor: | Zichermann, Gabe; Linder, Joselin |
| Nakladatel: | McGraw-Hill Education - Europe |
| ISBN: | 9780071808316 |
| Rok vydání: | 2013 |
| Jazyk : | Angličtina |
| Vazba: | Hardback |
| Počet stran: | 256 |
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