I'm With the Brand
434 Kč
Sleva až 70% u třetiny knih
Consumers today like to think they are immune to brands, but their behavior tells a different story. Businesses know that and are exploiting the new technologies to get us to buy into their brands.
Autor: | Walker, Robin |
Nakladatel: | Little, Brown Book Group |
ISBN: | 9781845298876 |
Rok vydání: | 2008 |
Jazyk : | Angličtina |
Vazba: | Paperback |
Počet stran: | 320 |
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