Global Strategic Management
2079 Kč
Odesíláme do 1 až 2 týdnů
Sleva až 70% u třetiny knih
Global Strategic Management reveals how business managers secure competitive advantage and make effective decisions on a global scale. Core theories are supported by diverse real-world examples from international organizations, including Ikea, Google, and Walmart.
Autor: | Frynas, Jedrzej George (Professor of CSR and Strategic Management, Middlesex University Business School); Mellahi, Kamel |
Nakladatel: | Oxford University Press |
ISBN: | 9780198706595 |
Rok vydání: | 2014 |
Jazyk : | Angličtina |
Vazba: | Paperback |
Počet stran: | 448 |
Mohlo by se vám také líbit..
-
How Brands Grow
Romaniuk, Jenni
-
Knowledge Management in Organizations
Hislop, Donald (Loughborough University); Bosua, Rachelle (The University of Melbourne); Helms, Remko (Open University o
-
In Defense of Public Debt
Eichengreen, Barry
-
Putting Purpose Into Practice
Mayer, Colin
-
Introduction to Management
Combe, Colin (Senior Lecturer, Glasgow Caledonian University)
-
The Modern Firm
Roberts John
-
Advertising: A Very Short Introduction
Fletcher, Winston (Vice President of the History of Advertising Trust and Visiting Professor of Marketing, Westminster U
-
The Data Imperative
Schildt, Henri (Professor of Strategy and Head of Department, Professor of Strategy and Head of Department, Aalto Univer
-
The Oxford Handbook of Business History
Jones, Geoffrey
-
Leadership: A Very Short Introduction
Grint, Keith
-
The Business Environment
-
Marketing: A Very Short Introduction
Meunier-FitzHugh, Kenneth Le; Douglas, Tony
-
Business and Sustainability
Blowfield, Michael (Professor, Professor of Corporate Responsibility at Wolverhampton University, Senior Visiting Resear
-
Dynamic Capabilities and Strategic M...
Teece, David J. (Chaired Professor, University of California, Berkeley)
-
Business Environment in a Global Con...
Harrison, Andrew (Formerly Principal Lecturer in Economics at Teesside University. Visitng Lecturer at the Technical Uni
-
Fundamentals of Marketing
Baines, Paul