Brands and Branding
1066 Kč
Odesíláme do 1 až 2 týdnů
Sleva až 70% u třetiny knih
A fun and humorous introductory book that helps readers to begin to make sense of brands - what they are, what they do, why and how - through theory made enjoyable by plenty of current examples.
| Autor: | Bonaventure; Brown, Stephen F. |
| Nakladatel: | SAGE Publications Ltd |
| ISBN: | 9781473919525 |
| Rok vydání: | 2016 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 296 |
Mohlo by se vám také líbit..
-
The Journey of the Mind to God
Bonaventure; Brown, Stephen F.
-
Social Media Marketing
Tuten, Tracy L.; Solomon, Michael R.
-
Strategic Management in the Media
Kung, Lucy
-
A Very Short, Fairly Interesting and ...
Rollinson, Derek; Dundon, Tony
-
A Very Short, Fairly Interesting and ...
Jackson, Brad; Parry, Ken
-
Management Decision-Making, Big Data...
Gressel, Simone; Pauleen, David; Taskin, Nazim
-
Doing Business in Emerging Markets
Cavusgil, S. Tamer; Ghauri, Pervez N.; Akcal, Ayse A.
-
Power, Politics, and Organizational ...
Buchanan, David A. (Cranfield University, UK); McCalman, James
-
A Very Short, Fairly Interesting and ...
Cairns, George; Sliwa, Martyna
-
A Very Short, Fairly Interesting and ...
Cunliffe, Ann L.
-
Knowledge Management
Massingham, Peter
-
The Coaching Relationship in Practice
Pelham, Geoff
-
Research Methods for Managers
Gill John
-
Doing Business in Emerging Markets
Cavusgil, S. Tamer; Ghauri, Pervez N.; Akcal, Ayse A.
-
Strategic Social Marketing
-
Conducting Action Research for Busin...
Coghlan, David