Emerging Markets Rule: Growth Strategies of the New Global Giants
963 Kč
Sleva až 70% u třetiny knih
Provides an action plan based on leaner, more operationally proficient ways for maintaining the competitive advantage based on seven new axioms of global competitiveness: execute, strategize, and execute again; cater to the niches; scale to win; embrace chaos; acquire smart; expand with abandon; and no sacred cows.
Autor: | Guillena, Mauro F.; Garcia-Canal, Esteban |
Nakladatel: | McGraw-Hill Education - Europe |
ISBN: | 9780071798112 |
Rok vydání: | 2012 |
Jazyk : | Angličtina |
Vazba: | Hardback |
Počet stran: | 240 |
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