Building Great Customer Experiences
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This book is about building and delivering great customer experiences. Many companies neglect this, but the physical execution and emotional impact of customer experiences, companies and brands may ultimately determine customer satisfaction and loyalty and commercial success.
| Autor: | Shaw, Colin |
| Nakladatel: | Palgrave USA |
| ISBN: | 9781403939494 |
| Rok vydání: | 2002 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 224 |
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