Football and Management
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506 Kč 2 215 Kč
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What happens off the football pitch? This volume mixes storytelling with theoretical and conceptual reasoning to analyse marketing, product, product development and management, as well as (in football terms), the atmosphere, match, training and club management.
| Autor: | Soderman, Sten |
| Nakladatel: | Palgrave Macmillan |
| ISBN: | 9780230391178 |
| Rok vydání: | 2012 |
| Jazyk : | Angličtina |
| Vazba: | Hardback |
| Počet stran: | 286 |
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