Psychological Foundations of Marketing
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Revised edition of the author's Psychological foundations of marketing, 2013.
| Autor: | Kimmel, Allan J. |
| Nakladatel: | Taylor & Francis Ltd |
| ISBN: | 9781138219151 |
| Rok vydání: | 2018 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 466 |
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