Strategy
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1789 Kč 2 154 Kč
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Section I
Strategy
1 Introduction
2 Strategizing
3 Missioning and visioning
Section II
Strategy Content
4 Business level strategy
5 Corporate level strategy
6 Network level strategy
Section III
Strategy Process
7 Strategy formation
8 Strategic change
9 Strategic innovation
Section IV
Strategy Context
10 The industry context
11 The organizational context
12 The international context
Section V
Cases
Autor: | de Wit, Bob |
Nakladatel: | Cengage Learning EMEA |
Rok vydání: | 2017 |
Jazyk : | Angličtina |
Vazba: | Paperback / softback |
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