The Four Pillars of Politics
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James T. Kitchens and Larry Powell examine why political messages appeal to voters in the United States by exploring the four pillars of the American psyche: fear, national narcissism, consumerism, and religiosity. These pillars, combined with the related matrix of attitudes, beliefs, and values, determine how political communication is understood.
| Autor: | Kitchens, James T.; Powell, Larry |
| Nakladatel: | Lexington Books |
| ISBN: | 9781498507226 |
| Rok vydání: | 2015 |
| Jazyk : | Angličtina |
| Vazba: | Hardback |
| Počet stran: | 122 |
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