Diffusion of Innovations, 5th Edition
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A classic since its first appearance in the 1980s, this comprehensive reference continues to be THE history of the spread of new ideas, for academics and professionals alike.
| Autor: | Rogers, Everett M. |
| Nakladatel: | Simon & Schuster |
| ISBN: | 9780743222099 |
| Rok vydání: | 2003 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 576 |
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