Getting Gamers
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A psychologist and life-long fan of video games helps you understand what psychology has to say about why video games and mobile game apps are designed the way they are, why players behave as they do, and the psychological tricks used to market and sell them.
Autor: | Madigan, Jamie |
Nakladatel: | Rowman & Littlefield |
ISBN: | 9781442239999 |
Rok vydání: | 2015 |
Jazyk : | Angličtina |
Vazba: | Hardback |
Počet stran: | 320 |
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