A Theory of Cognitive Dissonance
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Why do we attempt to justify decisions that are clearly irrational? The answer lies in cognitive dissonance, the feeling of mental discomfort we experience when we hold two contradictory beliefs at the same time.
Autor: | Morvan, Camille |
Nakladatel: | Macat International Limited |
ISBN: | 9781912127818 |
Rok vydání: | 2017 |
Jazyk : | Angličtina |
Vazba: | Paperback |
Počet stran: | 97 |
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