Digital Advertising
1130 Kč
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This core textbook addresses structural change in the advertising industry, its legal and political environment, and the ways in which people engage with advertising.
| Autor: | McStay, Andrew |
| Nakladatel: | Palgrave Macmillan |
| ISBN: | 9781137494344 |
| Rok vydání: | 2016 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 224 |
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