Made to Stick
306 Kč
Expedice za 2 až 3 dny
Sleva až 70% u třetiny knih
Including case histories and anecdotes, this book shows, among other things, how one Australian scientist convinced the world he'd discovered the cause of stomach ulcers by drinking a glass filled with bacteria, and how a gifted sports reporter got people to watch a football match by showing them the outside of the stadium.
| Autor: | Chip Heath |
| Nakladatel: | Cornerstone |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 336 |
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