Politics, Propaganda, and Public Health
982 Kč
Sleva až 70% u třetiny knih
This book uses multiple methods to consider flaws in the current regulation of direct-to-consumer advertising, using Merck\'s launch of Gardasil as a primary case study. It offers a specific way forward for both regulators of Big Pharma as well as scholars of mass communication.
| Autor: | Crosswell, Laura; Porter, Lance |
| Nakladatel: | Lexington Books |
| ISBN: | 9781498553018 |
| Rok vydání: | 2020 |
| Jazyk : | Angličtina |
| Vazba: | Paperback / softback |
| Počet stran: | 186 |
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