Service Franchising
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Extracts from observations about international franchising from both the scholarly and trade literature. This work contains guidance for franchisors and franchisees in their efforts to achieve success in the global marketplace.
| Autor: | Alon, Ilan |
| Nakladatel: | Springer-Verlag New York Inc. |
| ISBN: | 9780387281827 |
| Rok vydání: | 2005 |
| Jazyk : | Angličtina |
| Vazba: | Hardback |
| Počet stran: | 264 |
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