Doing Research Projects in Marketing, Management and Consumer Research
1234 Kč
Sleva až 70% u třetiny knih
As interpretive research perspectives become increasingly influential in many fields of social science research, so it becomes more important for experienced researchers to become familiar with the philosophical perspectives, data gathering techniques and analytical methods that derive form interpretive research.
Autor: | Hackley, Chris |
Nakladatel: | Taylor & Francis Ltd |
ISBN: | 9780415268950 |
Rok vydání: | 2003 |
Jazyk : | Angličtina |
Vazba: | Paperback |
Počet stran: | 224 |
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