The Rise of the Platform Marketer
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Develop the skills and capabilities quickly becoming essential in the new marketing paradigm The Rise of the Platform Marketer helps you leverage the always-on consumer to deliver more personalized engagements across media, channels, and devices.
Autor: | Dempster, Craig; Lee, John; Williams, David S. |
Nakladatel: | John Wiley & Sons Inc |
ISBN: | 9781119059721 |
Rok vydání: | 2015 |
Jazyk : | Angličtina |
Vazba: | Hardback |
Počet stran: | 240 |
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