Marketing: The Basics
725 Kč
Sleva až 70% u třetiny knih
Ranging from the essentials of e-commerce to more traditional marketing approaches, this book tells you everything that you need to know about the aims and techniques of marketing in the 21st century.
| Autor: | Moore, Karl (McGill University, Canada); Pareek, Niketh (McGill University, Canada) |
| Nakladatel: | Taylor & Francis Ltd |
| ISBN: | 9780415779005 |
| Rok vydání: | 2009 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 248 |
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