Implanting Strategic Management
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Coming more than 25 years after the last edition, this edition of the groundbreaking Ansoff work on the concepts and practical implementation of strategic management provides up-to-date case studies and simplified figures and offers a comprehensive approach to guiding firms through turbulent environments.
| Autor: | Ansoff, H. Igor |
| Nakladatel: | Springer International Publishing AG |
| ISBN: | 9783319995984 |
| Rok vydání: | 2018 |
| Jazyk : | Angličtina |
| Vazba: | Hardback |
| Počet stran: | 592 |
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