The Complete Marketer
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Get a thorough grounding in all aspects of the marketing discipline, from direct mail and online media to market research and branding, with this ultimate reference guide.
\nAutor: | Malcolm McDonald |
Nakladatel: | Kogan Page Ltd |
ISBN: | 9780749466763 |
Rok vydání: | 2013 |
Jazyk : | Angličtina |
Vazba: | Měkká |
Počet stran: | 336 |
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