Marketing Communications
4363 Kč
Sleva až 70% u třetiny knih
Examine the many and varied forms of marketing with this fully-updated edition, guiding students and practitioners through each modern marketing communications tool.
Autor: | Zook, Ze; Smith, P. R. |
Nakladatel: | Kogan Page Ltd |
ISBN: | 9781789666953 |
Rok vydání: | 2019 |
Jazyk : | Angličtina |
Vazba: | Hardback |
Počet stran: | 672 |
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