Public Relations Capitalism
7
%
1237 Kč 1 336 Kč
Sleva až 70% u třetiny knih
This book argues that we are witnessing the emergence of \'commercial democracy\' in which public relations, promotional culture and the media play a new, central role.
| Autor: | Cronin, Anne (West Virginia University); Mandich, Mary Beth (West Virginia University) |
| Nakladatel: | Springer International Publishing AG |
| ISBN: | 9783319726366 |
| Rok vydání: | 2018 |
| Jazyk : | Angličtina |
| Vazba: | Hardback |
| Počet stran: | 120 |
Mohlo by se vám také líbit..
-
Strategy in Airline Loyalty
De Boer, Evert R.
-
New Horizons for a Data-Driven Economy
-
Management and Marketing of Wine Tou...
-
The Wellbeing Workout
Hughes, Sherick A.
-
Value in a Digital World
Lopez Lubian, Francisco J.; Esteves, Jose
-
Institutional Reform for Innovation ...
Elert, Niklas; Henrekson, Magnus; Stenkula, Mikael
-
High Performance Through Business Pr...
Kirchmer, Mathias
-
Compassionate Management of Mental H...
Quelch, John A.
-
Operational Logistics
Kress, Moshe
-
Leading Pharmaceutical Innovation
OLIVER GASSMANN
-
Luxury Selling
Srun, Francis
-
The Executive Guide to Artificial Int...
Burgess, Andrew
-
Enterprise Governance of Information...
Haes, Steven De; Grembergen, Wim Van
-
Handbook of State Aid for Film
-
The Web at Graduation and Beyond
Vossen, Gottfried
-
Building a Culture of Health
Quelch, John A.