Strategic Sport Communication 2nd Edition
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Strategic Sport Communication, Second Edition, presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents.
| Autor: | Pedersen, Paul M.; Thibault, Lucie |
| Nakladatel: | Human Kinetics Publishers |
| ISBN: | 9781492525776 |
| Rok vydání: | 2016 |
| Jazyk : | Angličtina |
| Vazba: | Hardback |
| Počet stran: | 424 |
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