Strategic Market Management
1746 Kč
Odesíláme do 5 až 7 dní
Sleva až 70% u třetiny knih
The text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream textsuitable for all business students studying strategy and marketingcourses.
| Autor: | David A. Aaker |
| Nakladatel: | John Wiley And Sons Ltd |
| ISBN: | 9780470689752 |
| Rok vydání: | 2010 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 368 |
Mohlo by se vám také líbit..
-
Building Strong Brands
David A. Aaker
-
Brand Relevance
David A. Aaker
-
Unleashing Excellence
Snow, Dennis; Yanovitch, Teri
-
Economics For Dummies
Peter Antonioni, Sean Masaki Flynn
-
Differential Diagnosis in Small Anim...
Gough, Alex; Murphy, Kate
-
Common Stocks and Uncommon Profits a...
Fisher, Philip A.
-
Out of Our Minds
Ken Robinson
-
Coaching with the Brain in Mind
David Rock
-
Napoleon Hill's Golden Rules
Napoleon Hill
-
The Dhandho Investor
Pabrai, Mohnish
-
Cancer as a Metabolic Disease
Seyfried, Thomas
-
Antenna Theory
Balanis, Constantine A.
-
Meditations
Aurelius Marcus
-
Oversubscribed
Priestley Daniel
-
ICT Policy, Research, and Innovation
Klessova, Svetlana; Engell, Sebastian; Botterman, Maarten; Cave, Jonathan
-
Globalization
George Ritzer