The Handbook of Mobile Market Research
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The premier guide to mobile market research The Handbook of Mobile Market Research is the first guide to focus exclusively on the use of mobile technology in market research.
| Autor: | Poynter, Ray R.; Williams, Navin; York, Sue |
| Nakladatel: | John Wiley & Sons Inc |
| ISBN: | 9781118935620 |
| Rok vydání: | 2014 |
| Jazyk : | Angličtina |
| Vazba: | Hardback |
| Počet stran: | 312 |
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