Standards, Strategy, and Policy
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This book aims to help business strategists and policy-makers understand how compatibility standards may be used to ensure business success. It combines strategic analysis with an evaluation of standards policy and suggests ways in which markets and policy intervention may be effectively used together. Cases include VCRs, CDs, DAT, PCs, Open Systems, HDTV, and Telepoint cordless phones.
Autor: | Grindley, Peter (formerly Assistant Professor, Centre for Business Strategy, London Business School; now Consultant, Law |
Nakladatel: | Oxford University Press |
ISBN: | 9780198288077 |
Rok vydání: | 1995 |
Jazyk : | Angličtina |
Vazba: | Hardback |
Počet stran: | 300 |
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