Corporate Communications
2004 Kč
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The field of corporate communications describes the practices organizations use to communicate as coherent corporate bodies. Drawing on the metaphor of the body and on a variety of theories and disciplines, this title challenges the idealized notion that organizations can and should communicate as unified wholes.
| Autor: | Christensen, Lars |
| Nakladatel: | SAGE Publications Inc |
| ISBN: | 9781412931038 |
| Rok vydání: | 2008 |
| Jazyk : | Angličtina |
| Vazba: | Paperback |
| Počet stran: | 264 |
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